A Fresh New Take on Shfoodie

The last year has thrown many challenges at companies big and small and, for us, it’s been an opportunity to pause and contemplate the journey of SHfoodie so far. With five years in the business, we’ve had the chance to work with some of the most exciting food & beverage start-ups in the industry – from creation of Ready To Drink Huel; the complete food meal replacement drink to being part of a big new trend of CBD infused functional, award winning drinks with Aver London, we’ve constantly been on the forefront of the next big thing, whether it’s bespoke drink development or food product development.

As part of this chance to stop and take stock, we decided it was more than time for a new look and brand identity for SHfoodie. The food and drink industry is full of creativity and innovation, and we wanted to ensure our brand was evolving also. Our new look has been crafted to reflect the fun and passionate spirit of our team that is responsible for crafting outstanding food and drink products. With an in-house development kitchen that offers fully collaborative working, we wanted the new look to feel approachable for everyone from entrepreneurs to more established brands, as that’s when we work at our best – as an extension of your team to bring big ideas to life. 


It’s been a strange year to reach this next business milestone, and we’re now able to welcome clients back to our picturesque offices in Monmouthshire. We have also recently invested in our own bespoke, Scale-up Centre, enabling our clients to carry out pilot plant trials. Through space and time over the past year to interrogate our offerings, we realised that this would help provide that much needed support and guidance for the manufacturing challenges new products have to navigate on their route to market – and we can’t wait to get this new site up and running, watch this space..

We’re thrilled with the new look, courtesy of Deuce Studio, which truly reflects the passionate nature of everyone that makes up SHfoodie, and you’ll start to see it across all of our social channels soon. 


Tell us what you think @Shfoodietaste and to find out more about how we can help bring your product to market, take a look at our new product page which helps to demystify the process.

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